As originally planned, this generation Chrysler Imperial was discontinued after the 1993 model year along with the similar New Yorkers. Predictably, they bore a strong resemblance to the Lincoln Continental. If you see a bogus car, I recommend you write down the details and email me, consult your local Mopar club or contact one of the prominent Mopar magazines. But the Imperial was altered so little, it made no impression. The entries for the C38 standard and C38 long wheelbase models are in italics because the serial numbers do not distinguish between the the two. The Imperial was an American-made vehicle, and later models were manufactured in Belvidere, Illinois. You can get them through Automotive Literature dealers or you can get reproductions at many swap meets.
Upon purchasing a new Imperial, Chrysler shipped the new owner a Mark Cross Gift Set consisting of an umbrella, leather portfolio, leather key fob, uncut Cartier key, and a 'Sounds of Stereo' music cassette. The reintroduction of the Imperial was two years after the was changed to a front-wheel drive sedan with a V6 engine. In 1998, Chrysler agreed to be acquired by Daimler-Benz, ending its brief resurrection as a force to be reckoned with; but the impact was not to be seen outside the corporation until the year 2000. The Imperial had to maneuver, respond, stop, and ride at a level that met the expectations of luxury car buyers as well as drivers who desired a car that didn't isolate them from the world outside. As pointed out by the sales literature, 100-year-old trim was added to the interior.
An option on Crown coupes was the Mobile Director. In the 1990s, the Imperial had a 3. X means the color is black. Starting in 1971 — the same year that cranked vent windows were dropped as standard equipment on all Chrysler, Imperial, Plymouth, and Dodge two- and four-door hardtops — powered vent windows were the only kind that could be ordered, and those only on Imperial and New Yorker four-door hardtops. For non-metric measurements, see our other Chrysler history pages, called out at the end of each section.
They were a great facelift and I think they have a timeless look about them. Standard Catalog of American Cars 1946—1975. At the center of the grille appeared the Imperial Eagle, mimicking a similar emblem at the rear. The Imperial name had been used since 1926, but was never a separate make, just the. These are very nice cars! Aside from its front fender nameplate, side body trim was limited to the moldings below the windows, rocker panel moldings, bright metal stone shields and a heavy horizontal molding strip running across the fender strips. To me, this gave the car the look of a car going backwards. Second, and probably related was that these suffered from poor resale value, making them much more expensive than a Cadillac or Lincoln for the typical owner who traded ever 2 or 3 years.
The model year total for the cycle was used to apportion the C38 and C38 serial numbers. Chrysler introduced a new model cycle of large luxury cars for 1974 - 1978, including a Chrysler Imperial for 1974 - 1975. In the late fifties, the Imperial was the styling trend setter; but build quality was questionable. The C-15 was the Imperial Custom and the Town Sedan Limousine, with blind rear quarter panels. Something simple, clean, and elegant in its design, even though I sort of prefer the earlier ones to the later ones.
It was built by Auto Specialties Manufacturing Company Ausco of , under patents of inventor H. The discs spread apart to create friction against the inner drum surface through the action of standard wheel cylinders. The Imperial was available with a choice of several sound systems, all with a. Interiors can be expensive to restore in these cars, especially if it's leather. The name was then dropped the basic package remained as New Yorker Brougham , although it would reappear on the 1981-1983 Canadian built J body Imperial and 1990-1993 Chrysler C body New Yorker and Imperial. The front end wasn't as impressive as it had been in the past, and the new linear taillights were nice enough, but they just weren't typical for a Cadillac. Drum brake conversion for Hot Shots was quite popular.
The 1963 - 1964 Chryslers were the last to be designed under Virgil Exner's influence. The 1953 Chrysler Imperial was the first production car in twelve years to actually have , following tentative experiments by in 1940 and in 1941. Although the serial number total over the three year cycle is 1. This came about after took the helm at Chrysler, as he had been instrumental in creating the successful for this market while he was at Ford in the late 1960s. The Polara front end was completely altered for 1973 in a manner similar to the Chrysler and full-size Plymouth front ends, but the Monaco got to keep its headlamp doors and grille-within-bumper from 1972, simply adding the same two rubber blocks that the Imperial did. More importantly, but perhaps less obviously, a significant change in the car's proportions had occurred between the 1959 and 1960 model years.
They were replaced by the new sedans. The modification was done by American Sunroof Corporation's Specialty Car Division. The traditional Imperial eagle logo was not used as it had been moved to the model in 1977. Nor did the 2-door hardtop body style help the Imperial: a paltry 2,322 were sold, compared with 3,900 Cadillac Calais 2-door hardtops, 95,280 Coupe DeVilles and 10,408 Continental 2-door hardtops. Exner continued as a consultant through 1964, after which he had no further involvement.
Gas prices shot up, and before long gas stations began running out of gas. Antique Bronze trim glistened in the light, and featured a satin finish to eliminate glare. The Crosley disc was a development, a caliper type with ventilated rotor, originally designed for aircraft applications. The new platform resulted in a significant reduction in weight as well as in exterior and interior dimensions. The 1973 model year appeared to be the end of the road for Imperial. In 1954 the Imperial Custom had a new grille consisting of a heavy wraparound horizontal center bar with five ridges on top and integrated circular signal lights.
The Imperial-based cars were used in competition as it was determined to be far more aerodynamic and capable of higher speeds than the Dodge Mirada at the time. The concept originated with the 1966 Mobile Executive Show Car that was an Imperial Coupe fitted with a telephone, Dictaphone, writing table, typewriter, television, reading lamp and stereo. It also hurts the hobby, so please don't take it lightly. Sequential numbers start at 100001 the first car down that assembly line at the beginning of that model year. . Imperial volume did not improve, and although the company was doing well enough to carry Imperial, the low volume was drawing attention.